Sunday, March 25, 2012

Worldwide Marriage Organizations - Going Utterly Free

Imbra
Imbra (Photo credit: Wikipedia)

Worldwide Marriage Organizations

So called international marriage brokers are hanging onto an out of date business model which ignores technology, keeps men and women away from each other, and subjects their business and owners to the rotten sanctions of IMBRA.  Old school glossy mail order bride picture catalogs are dead.  Time for IMBs to embrace the Internet.  The more individuals you connect, the more need they will have for beneficial services like translation, tours, airfare, hotels, apartment rentals, guides, immigration advice, and more.

8 Reasons Why Internet Marriage Agencies Should Live Free

1. Spirit of the Internet

The Web started as a free service that developers in the Defense Department gave back to the public.  Free content has been the coin of the realm from the start.  As Net access becomes cheaper and available to more people worldwide, if you do not provide an easy and free way for men and women to hook up, they will turn to social media like Facebook (many already have).  A free online marriage service provides value and trust before it asks for money for upgraded services.

2. The Money is in the List/Network

Internet marketing specialists have made fortunes by compiling email lists.  The value of a network or list is in the number of individuals who sign up free and who open emails.  Once you have a huge network of Western men looking for brides abroad, you have a perfect list you can lease to advertisers or for marketing affiliate products on your own account.  Joint ventures with other list owners are an added possibility for monetization.

3. Member Demographics

Dating profiles divulge a vast number of details about members including marital status, children, income level, and location.  Advertisers kill for the typical dating site member demographic.  Monetization by way of advertisers should replace present income models that depend on selling addresses.

4. Build a Niche Online Personals Site

By using a service like Ning or even a free forum/bulletin board software platform, an internet dating agency can generate a safe, secure setting for members to connect.  Ning used to be free, but nowadays costs a bit.  Create a perfect social website with your own look and feel.    Ning opens new doors to income and social interaction.  Instead of maintaining your own databases and servers, a site owner can host up to 10,000 members for $25 a month.  And here’s the actual value of social networking - your subscribers develop the site for you, eliminating the need to work with many local marriage brokers around the world.

5. IMBRA

The "International Marriage Broker Regulation Act", or IMBRA, demonstrates that good intentions make bad law.  Or more like evil domination over the rights of people to meet and get married with whoever they choose.  In short, IMBRA prevents American men from filing K-1 fiancee visa petitions for foreign women if their marital and criminal backgrounds were not provided to the woman before first contact, and she has granted written authorization to receive the first letter, email, or phone call.

Purportedly, guys who pay for the international personals service to introduce them to desirable matches have a “power” advantage greater than the woman abroad who joins without charge, which can lead to mistreatment.  The law is so wrong on so many levels, I will save a detailed evaluation for a later article.

Big online dating services like Match.com and eHarmony fought hard to be exempt from IMBRA, as did non-profit organizations.  If your international marriage site goes free of charge, you can disregard the background checks for American customers unless you provide overseas socials that might be attended by hundreds of women who have no previous contact with the American customer.

6. Email

Snail mail is a remnant of a former era.  Even in poor nations, women who are desperately in search of a Western spouse will discover a means to set up a free email account on Gmail or Hotmail or whatever.  It might be by means of a friend, Internet cafe, cell phone, or work.  If she is too poor or too unconnected to have email, she is not prepared for prime time international dating.

7. Control

Traditional international online personals services manage communication to get compensated.  You can't exchange emails or conduct video chat without paying monthly or by the service.  Pricey, and you don't know until after you pay whether or not you have any chemistry with the woman at all.  Power and control has to shift back to the dating individuals.

8. Freedom

Times are hard.  Freedom means free to pursue the woman of your desires.  I am more likely to go to the organization for assistance with travel and tours and translation if I discover a woman with the right stuff and chemistry.  Global romance services need to focus on the worthwhile services, not just nickeling and diming for every email.

For an American man looking for the perfect woman abroad - whether in the Ukraine, the Philippines, or China - you may perhaps have to explore a number of totally free online dating sites and the existing mixture of somewhat free international marriage sites until they wake up and all go totally free for first contact.

To find your fiancee, visit Free World Dating Sites and Marrying Younger Women Abroad.


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